An Evening with Gaelynn Lea

By: Samantha Cantrall, Communications Specialist Are you aware of the violinist, Gaelynn Lea? If not, you should be. This woman is a professional musician, expert conversationalist, and motivational speaker all wrapped into one. She hails from Duluth, Minnesota, and she happens to live with a...

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Brand Strength: Have You Got the Goods?

By Tony Baisley, Director of Communication I’ve been thinking recently about what makes a brand successful. Is it snappy tag lines? Flashy ad campaigns? Or, simply a great product? Obviously, without the goods (or services), initial interest will eventually wane. Volvo did not become...

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