By: Samantha Cantrall, Communications Specialist Are you aware of the violinist, Gaelynn Lea? If not, you should be. This woman is a professional musician, expert conversationalist, and motivational speaker all wrapped into one. She hails from Duluth, Minnesota, and she happens to live with a...
By Tony Baisley, Director of Communication I’ve been thinking recently about what makes a brand successful. Is it snappy tag lines? Flashy ad campaigns? Or, simply a great product? Obviously, without the goods (or services), initial interest will eventually wane. Volvo did not become...
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